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Google Places is the New Yellow Pages
You are probably familiar with Google Maps (see image below). Google has
recently made changes, including changing the name to Google Places, because
it is placing much more emphasis on local searches. In fact, even before this
change, more consumers use Google Maps than the Yellow Pages book to find
local businesses! The most important change is not the name, however, but how
Google is beginning to pepper listings in Google Places throughout the first page
of Google for that business type! THIS IS HUGE!
The opportunity for small businesses to compete with companies who have been
paying thousands of dollars for Search Engine Optimization is unheard of in
internet history. The worst part is that so many businesses have not even claimed
their listing. That’s right, you can claim your listing and update it with useful
information. If competition is high in your market, however, there are techniques
that can be used to get your listing towards the top of the listings.
Lindsaywebmedia knows all the “secret” techniques and can update your listing
for you.
Google Places Can Make or Break your Business
You’ve probably noticed the Google Places reviews attached to the listings of businesses as you yourself have searched for products and
services. When you see 4.5 stars from 2 reviews for a restaurant, you will probably be willing to try it! On the other hand, if you see 2.5
stars from 2 reviews, you probably won’t be willing to try it. Reviews have become so critical to businesses that a whole new industry has
emerged called “Reputation Management.” If you have some bad reviews, call LindsayWebMedia for some free assistance on how to deal
with them.
Google Places is very important for other reasons besides reviews, and that is, free traffic! A and B listings are often the first thing Google
searchers see when the results of their search comes up. You want to be there, you want to have a website, and you want to have a
mobile website. Why? Because the top two listings in Google Places show up in mobile searches! An A or B listing in Google Places is
worth its weight in gold. But how do you get there? Google created a listing for you, and lets you claim it to personalize it. However,
getting to one of the top 2 spots can be tricky, depending on the competition. This is why LindsayWebMedia offers a Google Places
optimization service. We know the secrets behind high rankings, and can greatly improve your positioning by applying the tweaks,
information and media that Google looks for in determining who ranks where. Call us today!
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